Whether you’re an owner, operator, board member, or leader in the early childhood education (ECE) industry, this Essential Framework for Marketing Your ECE Business offers simple insights intended to help providers understand how to effectively promote the services of a child care business.
In today’s competitive landscape of under-enrollment, pricing challenges, and increased competition for talent, a strong, comprehensive, proactive, and intentional sales and marketing strategy is critical.
A systematic framework is essential, but understanding how our parents, employees, and community members think about us and how they make decisions provides insight into how to best engage them.
This document explores six key components of successful sales and marketing efforts.